About Me
Victoria Shelest — Motion Graphics Designer
I design and animate for brands, products, broadcasts, and live events. What they all have in common is this: good motion should feel easy — logical in its structure, well-timed in its rhythm, and strong enough to work beyond the first viewing.
Who I am
Hello, I'm Victoria Shelest
I've been working in design since 2008, first as a web and digital designer, then gradually moving into motion graphics.
I've worked across brand, marketing, product, tutoring, broadcast, VFX production, and live events — with teams ranging from small startups to global productions, including Netflix and Kings League.
My workflow runs from concept to final delivery through Figma and After Effects. I'm exploring AE scripting to automate repetitive tasks, and this is a direction I'm actively developing.
Currently
Kings League · Motion Graphics Designer (Contract)
Barcelona, hybrid
2025–present
Kings League is a global 7-a-side football brand with 9 leagues in 7 regions and 2 annual world championships, aired in 120+ countries.
Teaching
I occasionally teach and speak about motion design, focused on After Effects, workflow automation, and building systems for animation.
BAU · Guest Lecturer
Master class for the 3D Motion Graphics postgraduate program
2026
BAU is a leading University Centre of Arts and Design in Barcelona.
Led a master class on navigating real-world motion projects — connecting process, production constraints, and automation-first workflows in After Effects as a sustainable way to grow in motion design.
GeekBrains · Course Author & Tutor
After Effects for UI Designers
2021–2022
GeekBrains is one of Russia’s top five online educational platforms.
Designed, filmed, and launched a 3-month online course "AE for UI Designers" from scratch — covering After Effects and Lottie integration into Figma-based UI workflows, from file preparation to animation and project presentation.
Skills & Tools
Motion Graphics Design
From storyboard to final frame — I design and animate for brand, broadcast, product, and live events. My toolkit includes After Effects (with JavaScript expressions and automated templates), Premiere Pro, Audition, and Lottie. I work across 2D animation, UI animation, screen graphics and fictional UI, animatics, and video and audio editing.
AI Tools & Workflows
Integrating AI tools into research, writing, and production workflows. Using Claude and ChatGPT for content editing, Perplexity for research and fact-checking, VS Code and Cursor for After Effects scripting and expressions.
Visual, UI and Graphic Design
I design for digital: landing pages, UI, web, digital marketing, and brand identity. I build and work within design systems, create iconography and onboarding flows, and produce product tutorials. Main tools: Figma, Framer, Illustrator, Photoshop.
Collaboration and Teamwork
I've collaborated with product, marketing, broadcast, live events, VFX production, and course development teams. I'm comfortable with concept development, art direction, brainstorming, and keeping projects on track from brief to delivery.
Languages
English, Spanish, Catalan — full professional proficiency. Russian — native.